{"id":4345,"date":"2023-11-13T17:49:11","date_gmt":"2023-11-13T17:49:11","guid":{"rendered":"https:\/\/www.hiconference.gr\/programme\/"},"modified":"2023-11-23T18:12:15","modified_gmt":"2023-11-23T18:12:15","slug":"programme","status":"publish","type":"page","link":"https:\/\/www.hiconference.gr\/en\/programme\/","title":{"rendered":"Programme"},"content":{"rendered":"

<\/i>

8:00 – 9:00
\nTurnout \u2013 Registration<\/h2><\/div><\/div><\/div>
<\/i>

DIY & Home Improvement<\/h2><\/div>

The DIY & Home Improvement Convention, which has brought together the home improvement and renovation industry stakeholders for the past 15 years, is back to its physical form. The 13th DIY & Home Improvement Conference will present proven practices, out of the box strategies, technological solutions and services to address these new and unprecedented challenges.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

<\/span><\/div><\/div>

9:00 – 9:15<\/h3><\/div>
Visions beyond uncertainty<\/h6>\n
Prokopis Karydakis<\/strong>
\nCEO, Karydakis Media<\/span><\/h6>\n<\/div><\/div><\/div>
<\/span><\/div><\/div>

9:15 – 9:30<\/h3><\/div>
Digital transformation and retail<\/h6>\n
Dimitris Papastergiou<\/span>
\n<\/span>Dimitris Papastergiou – Minister of Digital Governance of Greece
\n<\/span><\/h6>\n<\/div><\/div><\/div><\/div><\/div>

\n
\n
\n
Section A: The new normal <\/span><\/div>\n<\/div>\n<\/div>\n<\/div><\/h1><\/div><\/div><\/div><\/div><\/div>
\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/svg><\/div>
<\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/span><\/div><\/div>

9:30 – 9:50<\/h3><\/div>
The positive momentum of the Greek economy and the challenging decisions<\/h6>\n
Nikos Filippidis<\/strong>
\nFinancial analyst,
\nMega Channel<\/span><\/h6>\n<\/div><\/div><\/div>
<\/span><\/div><\/div>

9:50 – 10:10<\/h3><\/div>
Collaboration: Unity makes strength<\/h6>\n
Piet De Coninck
\n<\/strong> General Manager, HIMA<\/span><\/h6>\n<\/div><\/div><\/div>
<\/span><\/div><\/div>

10:10 – 10:30<\/h3><\/div>
The post-pandemic job market<\/h6>\n
Petros G. Mihos<\/strong>
\nFounder, Searchlight Partners<\/span><\/h6>\n<\/div><\/div><\/div><\/div><\/div>
<\/span><\/div><\/div>

10:30 – 11:00<\/h3><\/div>
When The Growing Gets Tough<\/h6>\n
Erwin Van Osta
\n<\/strong>President, BricoAlliance \/ CEO, Hubo<\/span><\/h6>\n<\/div><\/div><\/div><\/div><\/div>

\n
\n
\n
11:00 – 12:00 Coffee break<\/span><\/div>\n<\/div>\n<\/div>\n<\/div><\/h1><\/div><\/div><\/div><\/div><\/div>

SECTION B: CONSUMERS AND COMMUNICATION<\/span><\/h1><\/div>
\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/svg><\/div>
<\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/span><\/div><\/div>

12:00 – 12:30<\/h3><\/div>
Nordic design from nature<\/h6>\n
Petteri Masalin
\n<\/strong>Chief Design Officer, Fiskars brand<\/span><\/h6>\n<\/div><\/div><\/div>
<\/span><\/div><\/div>

12:30 – 12:50<\/h3><\/div>
Glimpses into Modern Greek Society
\n
\n\u0397ome \u0399mpovement marketing: Communication and development strategies<\/span><\/h6>\n
Xenia Kourtoglou
\n<\/strong>MSc. – \u0399\u03b4\u03c1\u03cd\u03c4\u03c1\u03b9\u03b1 Focus Bari & Resilience Expert<\/span><\/h6>\n<\/div><\/div><\/div>
<\/i>

PANEL <\/span>
\n\u0397ome \u0399mpovement marketing: Communication and development strategies<\/span>
\n<\/span><\/h1>\n

\n<\/span>12:50 – 13:40<\/span><\/h6>\n

 <\/p>\n

Coordination<\/h6>\n<\/div>
<\/span><\/div><\/div>
Effie Issaakidou<\/strong>
\n<\/strong> Managing Director, Momentum Worldwide Athens<\/span><\/span><\/h6>\n<\/div><\/div><\/div>
<\/span><\/div><\/div>

<\/h3><\/div>
Dora Lykaki<\/strong>
\n<\/strong>Product & Marketing Director, K\u00e4rcher<\/span><\/span><\/h6>\n<\/div><\/div><\/div>
<\/span><\/div><\/div>

<\/h3><\/div>
Maryam Sadri <\/strong><\/p>\n

<\/strong>Marketing Director, Praktiker Hellas<\/span><\/span><\/h6>\n<\/div><\/div><\/div>

<\/span><\/div><\/div>

<\/h3><\/div>
Ioanna Tziriti<\/strong><\/p>\n

<\/strong>Group Marketing Director, Isomat
\n<\/span><\/span><\/h6>\n<\/div><\/div><\/div>

<\/span><\/div><\/div>

<\/h3><\/div>
Konstantinos Tsapralis<\/strong> <\/p>\n

<\/strong> Head of Marketing,<\/p>\n

Heracles Group of Companies<\/p>\n

<\/span><\/span><\/h6>\n<\/div><\/div><\/div>

<\/span><\/div><\/div>

<\/h3><\/div>
Irene Halkiadaki<\/strong>
\n<\/strong> Marketing Director, <\/p>\n

Leroy MerlinGreece & Cyprus<\/p>\n

<\/span><\/span><\/h6>\n<\/div><\/div><\/div><\/div><\/div>

\n
\n
\n
13:40 – 14:40 Snack break<\/span><\/div>\n<\/div>\n<\/div>\n<\/div><\/h1><\/div><\/div><\/div><\/div><\/div>

\n
\n
\n
13:40 – 14:40 Megatrends are changing the retail landscape<\/span><\/div>\n<\/div>\n<\/div>\n<\/div><\/h1><\/div>
\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/svg><\/div>
<\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/span><\/div><\/div>

14:40 \u2013 15:00<\/h3><\/div>
More than Products<\/h6>\n
Dimitris Galanis
\n<\/strong> CEO, Praktiker Hellas<\/span><\/h6>\n<\/div><\/div><\/div>
<\/span><\/div><\/div>

15:00 – 15:30<\/h3><\/div>
Customer-centric and databased decisionmaking open the path to differentiating and accelerating growth
\n
\nLuc Demeulenaere
\n<\/strong>Senior advisor bij, Demeulenaere & C\u03bf<\/span><\/h6>\n<\/div><\/div><\/div>
<\/span><\/div><\/div>

15:30 – 15:50<\/h3><\/div>
Generative AI & Speech Analytics during the 14th DIY & Home Improvement Conference.<\/h6>\n
Isidoros Sideridis <\/strong><\/p>\n

<\/strong>CEO, Pobuca <\/span> <\/h6>\n<\/div><\/div><\/div><\/div><\/div>

<\/div><\/div>
<\/span><\/div><\/div>

15:50 – 16:30<\/h3><\/div>
From Smart To Conscious<\/h6>\n
Herman Konings <\/strong><\/p>\n

<\/strong>Change Psychologist & Trend Analyst, <\/span>NXt<\/h6>\n<\/div><\/div><\/div>

<\/div><\/div><\/div><\/div>

\n
\n
\n
16:30 \u2013 17:00<\/div>\n
\u201cDIY Products of the Year 2023\u201d ceremony<\/div>\n
\u2018Life Achievement Award\u2019 ceremony<\/div>\n<\/div>\n<\/div>\n<\/div><\/h1><\/div>
\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/svg><\/div>
<\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/div><\/div>
<\/span><\/div><\/div>
[ DIY Lifetime Award ]<\/h6>\n
Nikos Houlis<\/strong><\/p>\n

<\/strong>Founder, Durostick
\n<\/span><\/h6>\n<\/div><\/div><\/div>

<\/div><\/div><\/div><\/div>

\n
\n
\n
17:00<\/div>\n

Networking \/ Food & Wine<\/p>\n<\/div>\n<\/div>\n<\/div><\/h1><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":3758,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"footnotes":""},"class_list":["post-4345","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nProgramme - 13th DIY & Home Improvement Convention<\/title>\n<meta name=\"description\" content=\"The 13th DIY & Home Improvement Conference will present proven practices, out of the box strategies, technological solutions and services to address these new and unprecedented challenges.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hiconference.gr\/en\/programme\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Programme - 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